Getting Started with Article Marketing
February 18, 2008
Now that you know how important article marketing is, it’s time to get started with some of your own article marketing!
A natural tie-in for ghostwriters, copywriters and content writers is to write articles to promote their services. The more your name is linked with “writer for hire” or other similar keywords the more your name will show up when people are searching for writers. Plus, if a potential client searches for your name and sees published articles all over the ‘net, they’ll be very impressed. Since most content writers are ghostwriters, our bylines are few and far between. You can create your own with article marketing.
Article marketing can also help you promote your blog. If you write about writing-related topics or have a blog on a completely different topic, you can use article marketing to promote that blog as well.
To get started, brainstorm a few topics that you’d like to write about just off of the top of your head. After you have the slant or message of your article, cruise by a keyword research tool like Wordtracker and find some keywords that relate to your topic. The key is to have a good message in your article, but also use popular keywords in the title so you’ll get some good search engine results.
Write a set of five to ten articles, submit them to some search engines and you’ll have instant traffic!
Posted in Marketing
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February 18th, 2008 at 11:09 pm
I think a lot of writers turn their nose up at article marketing simply because they don’t understand what it is, or how to use it to their benefit. The golden key, I believe, is consistency. This is a nice primer!
March 28th, 2008 at 2:48 pm
Article marketing is a great way of helping you be seen as a leader in your niche too, which will bring more people to your blog and give you more subscribers (if you’re any good that is)